By Mike LNg

"Sugar Cane" Coke Chunhawat
Phanuwat “Coke” Chunhawat has a long and storied fight career which began at the age of 13. His first trainer was none other than the legendary Jongsanan “Wooden Man” Fairtex. Coke’s fighting career would eventually reach the big time in Thailand and he participated in many bouts televised from the numerous stadiums in Thailand. Coke eventually would be seen on the biggest stages of Thailand in Lumpinee and Rajadamnern Stadiums. Coke would be consistently ranked at the top 10 of his weight classes. Coke has fought and beaten some of the top names in Thailand including even Buakaw Por Pramuk, the former 3-time K-1 MAX World Champion.
Coke now resides in Oakland, California where he teaches students. Coke will be fighting against Matt Embree for the WBC National championship at the National Muay Thai Championships this Sunday , September 26th, 2010 at the Commerce Casino in California.
Q: How did you get started in Muay Thai and where did you first start training?
A: I was living at a Wat and a guy asked me if I want to fight so I just started running and learning how to kick the heavy bag. I was in the country by myself until I went to Bangkok at 13 years old.
What is your fight record thus far?
I have 141 wins, 21 losses,20 knockouts, and 1 draw.
Who was your toughest opponent in Thailand?
Wanpichai Sor Kamsing at 119lbs. I lost by decision. The fight was so hard. In the first round I knocked him down with a right cross and he got an 8 count but later in the round he kicked me in the neck and I got an 8 count. This was a very tough fight.
You now teach and fight in the USA. How do you feel the level of USA Muay Thai is compared to Europe and Thailand?
I think it’s hard for fighters in America. In America you cannot make good money from Muay Thai so you still have to work a job, and cannot train like in Thailand. Europe is a little better because you can make Muay Thai your job but Thailand is still number 1 because it’s Muay Thai not Muay America, not Muay Europe. I say that with a smile. I do not mean to upset anyone or hurt their feelings but of course I am Thai. Thailand has to be number 1.
For those who don’t know already you have fought Buakaw Por Pramuk in the past before he became internationally famous. Can you describe what fighting Buakaw was like then?
Just a fight. We fought at 118lbs and 119lbs, but he was naturally bigger than me. I don’t remember much special. After all I have had so many fights. We are 1-1 against each other. He’s doing well now and I want him to keep doing well and to help make Muay Thai bigger.
Now that you teach in the United States what should beginners of Muay Thai learn first?
If you want to fight, the first thing you have to learn is “Shut up and do” what your trainer tells you. Believe that your trainer knows what they are doing and trust them. If you just want to do Muay Thai for exercise, then “Shut up and do” what your trainer tells you but have fun.
Who has been the toughest opponent for you in the USA and why?
I have not had a very tough opponent yet in the USA.
Where do you train now in the USA?
I have many friends and my old trainer from Thailand, Jongsanan also lives near me. So I train at many places so I can learn more American style and keep my skills sharp.
If you could rematch any past opponent who would you fight again and why?
I actually have two: I would like to rematch a boy named Vishnu Gulati. I got disqualified for not understanding the rules. My English is not that good yet. I go to school everyday to get better at it so I will understand.
I also want a rematch with Kevin Ross. I know I can beat him.
Having trained both in Thailand and the USA what do you think is the most important quality to have to be a good Thaiboxer?
Have “Jai Yai” this is Thai for big heart and “Shut up and do” what your trainer tells you.

Coke works the mitts
What has been your proudest accomplishment so far in Muay Thai?
I am very proud to have made it to number 2 rank at Lumpinee at 112lbs. In my country it is a big deal.
What is your favorite technique?
KNEE
What country have you not yet fought in that you want to fight in?
EVERYWHERE. I want to help make Muay Thai bigger. I want to fight anywhere somebody wants to see Muay Thai.
Are you fan of any other sports?
Yes, I love soccer. My favourite team is Liverpool, and the NFL, my favourite team is the Niners. I also like basketball. I don’t have a favourite team yet. I also like tennis.

Coke Chunawat
When you are not training Muay Thai what do you like to do?
My favourite thing to do when not training is EAT! I also am in college and I like school very much even though it is hard for me.
Who were some of your influences in Muay Thai when you started fighting?
Jongsanan, Sangtiennoi, Matee, Nam Kabuon, Coban, Saekson Janjira, and many of the fighters you now see on the S-1 dvd’s.
Who are some of the better Thaiboxers internationally right now in your opinion?
Saenchai Sor Kingstar! For a non-Thai fighter I would say Steve Wakeling is my favourite.
I’ve been asking many fighters this question to see if there is a common ground among the answers: What do you think the USA needs most to become a stronger country in Muay Thai?
Make it more like in Thailand. Stop all the different rules. When you fight Muay Thai, just fight Muay Thai. Make the time for checking weight the same like Thailand early in the morning (same day weigh-ins). Stop having promoters make 20 fights in one night. Sometimes I have to fight at 1:00 am in the morning! Just 8 or 10 really good fights. If you make Muay Thai the same all over America, then you can make it easier for fighters here to get good when they all do the same thing.
Do you have any words for your fans?
Thank you for watching me, keep coming so Muay Thai can be stronger here! Wish me luck, I fight for the WBC National Title on 26 September in Commerce California
I understand there was controversy regarding your WMC title win. Do you care to explain it?
Yes, I won a WMC world title but I am upset because they didn’t give me the real WMC belt, and after that I found out that they have more than 1 world champion in a lot of weight classes. It is not fair or the right thing to do for fighters. We train hard and work hard to make Muay Thai good they should not do that.
Much thanks to Phanuwat “Coke” Chunhawat. Coke will be fighting for a United States WBC Muay Thai championship at Commerce Casino this weekend.
Here is Coke in action versus Fumihiro Tanno:



















UKMF Announces Ban of Liam Robinson for Parody Logo
•September 17, 2010 • 21 CommentsBy Mike LNg
Parody logo created for Team Scandal
In what is becoming typical of the moves by the World Muaythai Council (WMC) and their associate governing bodies, Liam Robinson has now apparently been banned along with an initial threat to ban Liam’s Gym Northampton gym of the United Kingdom. *This ban of the gym is now rescinded and includes only Liam himself. *The ban prevents Liam from participating on any UKMF sanctioned event for one year. As a fairly obvious joke Liam Robinson and some close friends have been sporting badges with the parody logo pictured above. Basically as an inside joke encompassing Liam Robinson’s friends (including Liam Harrisson)and gym mates they also sported shorts with the parody of the United Kingdom Muay Thai Federation’s (UKMF) logo that served as the punchline for Robinson’s ‘Team Scandal’. And from an outsider perspective well, it is funny. But apparently not everyone gets the humor in it.
In a public post the UKMF has responded to Robinson’s humor with the following:
UKMF parody logo
Liam Harrison himself responded:
In regards to the copyright lawsuit threat it would appear Robinson and his friends do in fact have a legal right to use the parody logo. See http://en.wikipedia.org/wiki/Fair_use#Fair_use_and_parody for details regarding this legal right.
My commentary on this latest move to ban fighters via blacklisting follows:
Normally, I wouldn’t even report something of this nature based on how small of an action it really was. But the sanctions UKMF have decided to take border on nearly ridiculous and pretty immediately offensive to my moral and ethical sense. Now the WMC is allegedly to be involved in the beginning of litigation towards a fighter, blacklisting his entire camp and one would have to guess all the people from the gym serving as officials for UKMF sanctioned events. *This ban of the gym is now rescinded and includes only Liam himself. *I sincerely hope the Muay Thai community of the UK and the world recognizes the basic wrong in this dictatorial move. And early signs seem to indicate that they do.
How ridiculous is it to have an allegedly independent sanction’s name emblazoned upon clothing anyway? How often do you see official Sears logo underwear or Microsoft branded beer coolers? Fighters never complain about being a walking billboard for UKMF or WMC yet both still occur. Has any of these independent sanctions given anything to all the fighters freely carrying their brand names around on their bodies while fighting in the ring? In that context walking around with a logo of any company is a fairly ridiculous and ironic exercise anyway. Whatever happened to fighters with shorts reflecting their own name or their gym’s name? There’s some element of hypocrisy here when the WMC and UKMF get free brand name advertisment without recognition or reward for the fighters yet sanctions are easily doled out with no regard to how trivial of a matter it is to begin with. Is the payment for being ad space for low moral independent sanctions the honor of fighting for the sanction? Fighters and gyms need to begin declaring their independence from this base brand name marketing of people who obviously don’t have the sport’s best interests especially its fighters as paramount concern.
Stephan Fox himself has come to my site to decry how I was allegedly trying to discredit his organization. Let me counter by saying the WMC’s activities in the USA, Australia, the UK, Canada and other countries do far more to discredit WMC than I could ever hope to through my efforts. And the basic offenses are covered from simple incompetence to overt manipulation. WMC is their own worst enemy and certainly not a friend to the men and women in the sport of Muay Thai. The events happen with no input from me. At most I comment on it and the activities of the WMC unfold wholly on their own.
I’ve spoken on the WMC in the past for how they conduct their business, their record of black listing, lack of rankings and the recent Australia debacle with WMC illustrates their many issues even further. However even for the WMC and their associates this is a new low. The basis of this black list is now a joke logo which is clearly in every sense a parody. Yes, this hugely punitive blacklist against one of the rising stars in the UK comes from the basis of a 5 cm square of laminated plastic and a patch on shorts. The offensiveness of UKMF’s sanction is only slightly greater than it’s absurdity. Maybe the UKMF and their associates are thinking the logo carries weight based on how the WMC and themselves conduct their business. In any scenario is this how an independent sanction is expected to behave? Where is the balanced and unbiased perspective a true independent sanction is supposed to have? How thin is the skin of someone who elects to conduct business in the public eye for a sport that is viewed publicly in front of an audience of thousands on a regular basis? If this is any example of the UKMF’s model of maintaining integrity in the sport I score it as a massive failure.
Now of course, some form of damage control for the UKMF and WMC is taking place in that they just plainly don’t talk in public any more. Though publicly announcing their ‘sentencing’ for Liam and his gym (that gym was threatened with ban at first) were apparently not an issue. In typical fashion WMC associates are operating in silence once it becomes obvious who the Muay Thai public of the UK supports and why they do. It’s honestly not a bad move for them since every time a figurehead for them speaks it results in disaster and a further plunge into their hole of incongruities. Eventually that hole is going to grow into the bigger hole of the inconsequential. And frankly they have never held up very well to public scrutiny.
I warned everyone I could of what the WMC has in store for you if you elect to get in bed with them. It bears repeating though apparently: If you get in bed with the WMC keep in mind they like being on top. When what follows shocks or surprises anyone look at their track record and understand this is not new and not going away by their own efforts. This warning is applicable to anyone in Muay Thai at any level whether it’s as promoter, fighter, fan or gym owner. In the meantime I think I need to start making some new logos for my shorts, tracksuit and t-shirts. I feel some scandal coming on.
*much thanks for both Liams helping me get this story right
Posted in Commentary, News
Tags: Fight Sport Champions Trophy, Liam Robinson, Team Scandal, UK Muay Thai, UKMF, WMC